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Digital Advertising Design & Marketing (DADM) l Digital Marketing Training Institute
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Digital Advertising Design & Marketing (DADM)

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Digital Advertising Design & Marketing (DADM)

Arena Digital Advertising Design and Marketing (DADM) is a comprehensive program that trains students end-to-end training in all aspects of Digital designing to make you job-ready professional. It gives you a thorough grounding in all the fundamentals & techniques of Digital illustrations, Typography techniques, digital advertising concepts, digital video techniques, internet advertising, email marketing, mobile marketing. The digital marketing and advertising design program combines technology with creativity to train a student or a graduate in the conceptual, design, advertising, marketing, technical and analytical aspects of communication for the digital space.

COURSE STRUCTURE

Term 1:

  • Digital Advertising Concepts
  • Typography Design
  • Digital Artworks
  • Digital Imaging
  • Sound Composition
  • Digital Video Techniques
  • Design Communication Design Portfolio

Term 2:

  • Sales, Marketing & Digital Marketing Basics
  • Marketing Principles
  • Search Engine Optimization
    • Keywords Research
    • On Page SEO
    • Off Page SEO
  • Social Media Marketing (Facebook / Instagram)
    • Create Business Page
    • Objective Selection
    • Audience Targeting
    • Placement Selection
    • Budget & Scheduling
    • Ad Creative Part
    • Create a Pixel List
    • Custom Audience
  • Google AdWords
    • Search Advertising
    • Display Advertising
    • YouTube Advertising
    • Install App Advertising
    • Gmail Advertising
    • Campaign, Adgroup, Ads
    • Remarketing
    • DKI Ads
  • Google Analytics
  • Basic Email Marketing
  • Mobile Marketing
  • Reporting
  • Digital Marketing Portfolio

JOB PROFILES

  • Digital Graphics Designer
  • Illustrator
  • Audio Video Editor
  • Digital Sales Executive
  • SEO Executive
  • Digital Marketing Executive

PLACEMENT COMPANIES

  • Technicolor
  • Double Negative
  • Prime Focus
  • Maya Digital Studios
  • Byju’s
  • Green Gold Animation
  • DQ Entertainment
  • 88 Pictures
  • Sparrow Interactive
  • Amazon / Jabong / Myntra
  • Here Technologies
  • Resonance Digital and many more..
  • interactive learning content
  • Certification Path
  • Industry Trends
  • Export Advice
  • User Friendly Interface
  • Social Learning