Digital Marketing Course & Social Media Marketing courses in Anand

Digital Marketing Professional

Arena Digital Marketing Professional(DMP) is a comprehensive program that trains students’ end-to-end training in all aspects of Digital designing to make you job-ready professional. It gives you a thorough grounding in all the fundamentals & techniques of Digital illustrations, Typography techniques, digital advertising concepts, digital video techniques, internet advertising, email marketing, mobile marketing. The digital marketing and advertising design program combines technology with creativity to train a student or a graduate in the conceptual, design, advertising, marketing, technical and analytical aspects of communication for the digital space.

COURSE STRUCTURE

Term 1:

Sales, Marketing & Digital Marketing Basics
Marketing Principles
Search Engine Optimization
- Keywords Research
- On Page SEO
- Off Page SEO
Social Media Marketing (Facebook / Instagram)
- Create Business Page
- Objective Selection
- Audience Targeting
- Placement Selection
- Budget & Scheduling
- Ad Creative Part
- Create a Pixel List
- Custom Audience

Term 2:

Google AdWords
- Search Advertising
- Display Advertising
- YouTube Advertising
- Install App Advertising
- Gmail Advertising
- Campaign, Adgroup, Ads
- Remarketing
- DKI Ads
Google Analytics
Basic Email Marketing
Mobile Marketing
Reporting
Digital Marketing Portfolio

JOB PROFILES

Social Media Market Expert
Digital Marketing Manager
Search Engine Optimizer
Digital Sales Executive
SEO Executive

Digital Marketing Executive
Digital Sales Executive
SEM Executive
Social Media Analyst
PPC Analyst

- Internet Marketing Executive
- Online Marketing Executive
- Freelance Digital Marketer
- Online Reputation Executive

interactive learning content
Certification Path
Industry Trends

Export Advice
User Friendly Interface
Social Learning